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DENSO Selects Cypress’ Automotive MCUs and Flash Memories to Enable Sophisticated Graphics in 2017 Toyota Camry Instrument Cluster | Cypress Semiconductor

DENSO Selects Cypress’ Automotive MCUs and Flash Memories to Enable Sophisticated Graphics in 2017 Toyota Camry Instrument Cluster

Last Updated: July 26, 2017

Traveo™ MCU Family and FL-S Serial NOR Flash Memories Bring State-of-the-art Graphics with Automotive-grade Reliability to Toyota’s Center Cluster Display

SAN JOSE, Calif., July 26, 2017 – Cypress Semiconductor Corp. (NASDAQ: CY) today announced that global automotive supplier DENSO Corporation has selected Cypress’ Traveo™ automotive microcontroller (MCU) family and FL-S Serial NOR Flash memory family to drive the advanced graphics in its instrument cluster for the 2017 Toyota Camry. The DENSO instrument cluster uses Traveo devices that were the industry’s first 3D-capable ARM® Cortex®-R5 cluster MCUs, and they provide greater memory savings, increased safety features and rich image capabilities. The FL-S memory in the cluster is based on Cypress’ proprietary MirrorBit® NOR Flash process technology, which enables the highest density serial NOR Flash memory in the industry by storing two bits per cell. The DENSO instrument cluster has 4.2- and 7.0-inch screens capable of audio, video and navigation in the center display of the 2017 Toyota Camry.

“DENSO was the first mass production customer to adopt our Traveo automotive MCU family and we are pleased to continue our longstanding relationship with this flagship design,” said Takeshi Fuse, senior vice president of the Automotive Business Unit at Cypress. “By offering high-performance and cost-effective platforms, our customers can deliver advanced graphics in their designs for mass market vehicles. We are continuing to work closely with our key customers such as DENSO to develop our next-generation Traveo platform.”

Denso Instrument Cluster

Cypress Enables Leading-Edge Automotive Systems

Cypress works with the world's top automotive companies to bring leading-edge automotive systems typical of luxury models to mainstream vehicles, including Advanced Driver Assistance Systems (ADAS), 3-D graphics displays, wireless connectivity, full-featured touchscreens and superior body electronics. Cypress’ automotive portfolio includes the Traveo MCU family, power-management ICs (PMICs), PSoC® programmable system-on-chip solutions, CapSense® capacitive-sensing solutions, TrueTouch® touchscreens, NOR flash, F-RAM™ and SRAM memories, and USB, Wi-Fi® and Bluetooth® connectivity solutions. The portfolio is backed by Cypress' commitment to zero defects, excellent service and adherence to the most stringent industry standards, such as the ISO/TS 16949 quality management system, the Automotive Electronics Council (AEC) guidelines for ICs and the Production Part Approval Process (PPAP). Learn more at

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About Cypress

Cypress is the leader in advanced embedded system solutions for the world’s most innovative automotive, industrial, home automation and appliances, consumer electronics and medical products. Cypress’ programmable systems-on-chip, general-purpose microcontrollers, analog ICs, wireless and USB-based connectivity solutions and reliable, high-performance memories help engineers design differentiated products and get them to market first. Cypress is committed to providing customers with the best support and engineering resources on the planet enabling innovators and out-of-the-box thinkers to disrupt markets and create new product categories in record time. To learn more, go to

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Cypress, the Cypress logo, MirrorBit, PSoC and CapSense are registered trademarks and Traveo and F-RAM are trademarks of Cypress Semiconductor Corp. All other trademarks are property of their owners.


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