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Cypress Launches China Business Unit in Shanghai | Cypress Semiconductor

Cypress Launches China Business Unit in Shanghai

Last Updated: December 12, 2007

Cypress Launches China Business Unit in Shanghai

New Site Will Design and Market Programmable Chips
For Local Consumer and Industrial Markets

SHANGHAI, China, December 12, 2007 - Cypress Semiconductor Corp. (NYSE: CY) today established a new China business operation that will serve as the centerpiece for its Asia design, manufacturing, sales and marketing operations. With the opening of the new office in Shanghai, China, Cypress also announced the relocation of Executive Vice President of Manufacturing and China Operations, Shahin Sharifzadeh, who moves from the U.S. to serve in the same capacity at the new site.

Cypress's sales in China are expected to triple over the next five years. Driving this growth is demand for Cypress's broad line of PSoC® mixed-signal array products, West Bridge™ multimedia peripheral controllers, USB chips and timing devices. Cypress's offerings are used in a wide array of consumer and industrial products including electric bicycles, white goods and handsets.

The new site will be the focal point of Cypress's China expansion, which has included the opening of sales and marketing offices in Hong Kong and Shenzhen in recent years and the ramp-up of device production at Grace Semiconductor Manufacturing Corp. (GSMC) in Shanghai.

"This new office underscores Cypress's continued commitment to China and the potential for significant market share growth driven by our growing portfolio of programmable solutions," said Sharifzadeh. "We intend to continue our growth and expansion here in line with the needs of the local market."

Cypress plans to double the size of its Chinese workforce in the coming years, with the majority of new employees in sales, design and operations. The company is also expected to add employees in technology and manufacturing to oversee its flexible fab operations.

About Cypress
Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value." Cypress offerings include the PSoC® Programmable System-on-Chip™, USB controllers, general-purpose programmable clocks and memories. Cypress also offers wired and wireless connectivity solutions ranging from its WirelessUSB™ radio system-on-chip, to West Bridge™ and EZ-USB® FX2LP controllers that enhance connectivity and performance in multimedia handsets. Cypress serves numerous markets including consumer, computation, data communications, automotive, industrial, and solar power. Cypress trades on the NYSE under the ticker symbol CY. Visit Cypress online at

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Safe Harbor Statement:

Statements made in this release that are not historical in nature and that refer to Cypress or its subsidiaries' plans and expectations for the future are forward-looking statements made pursuant to the Private Securities Litigation Reform Act of 1995.  Our actual results may differ materially due a variety of factors, including but not limited to the risks identified in our filings with the Securities and Exchange Commission. All forward-looking statements included in this release are based upon information available to Cypress as of the date of this release, which may change, and we assume no obligation to update any such forward-looking statement.  We use words such as "anticipates," "believes," "expects," "future," "look forward," "planning," "intends" and similar expressions to identify such forward-looking statements.

Cypress, the Cypress logo and PSoC are registered trademarks and Programmable System-on-Chip and West Bridge are trademarks of Cypress Semiconductor Corp. All other trademarks are property of their owners.


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