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Cypress TrueTouch™ Touchscreen Solution Delivers Multi-Touch Gestures and Camera Focus Feature on New docomo PRIME series™ N-02B Mobile Phone | Cypress Semiconductor

Cypress TrueTouch™ Touchscreen Solution Delivers Multi-Touch Gestures and Camera Focus Feature on New docomo PRIME series™ N-02B Mobile Phone

Last Updated: February 15, 2010

Flexible PSoC®-Based Solution Enables Users to Easily Focus the 12-Megapixel Camera

SAN JOSE, Calif., February 16, 2010 – Cypress Semiconductor Corp. (NASDAQ: CY) today announced that its TrueTouch™ touchscreen solution is employed in the new docomo PRIME series™ N-02B mobile phone from NEC. The N-02B offers a high-resolution, 12-megapixel camera that can be activated in less than one second. The TrueTouch solution enables users to focus the camera using the touchscreen for speed and convenience. The phone also uses the TrueTouch solution to deliver intuitive multitouch capability, allowing gestures such as tap, double-tap, pan, pinch, scroll, rotate and others.

The N-02B recognizes a photography scene automatically and then adjusts the brightness, sensitivity and picture quality accordingly. In addition to its extraordinary camera capabilities, it offers HSDPA, Wireless LAN, GPS, Bluetooth, and 5.1-channel SRS TruMedia sound that allows users to watch video recorded on a Blu-Ray recorder.

Cypress is demonstrating the TrueTouch touchscreen solution, as well as peripheral and mass storage controllers and precision motion sensing technology for handsets, at the Mobile World Congress in Barcelona from February 15-18 in Hall 1, Booth 1F53.

“The N-02B from NEC is another example of a worldwide leader using the unique TrueTouch capabilities to deliver an innovative touchscreen solution,” said Norm Taffe, executive vice president of Cypress’s Consumer and Computation Division. “As more exciting TrueTouch-based products hit the market, we expect to see new implementations that take advantage of our rich features set.”

Cypress’s TrueTouch family, based on the PSoC® programmable system-on-chip architecture, includes single-touch, multitouch and “multitouch all-point” offerings. Cypress was the first company to introduce multitouch all-point functionality, which can track unlimited simultaneous touches. This capability enables designers to create new usage models for products such as mobile handsets, portable media players (PMPs), GPS systems and other products, and has been in mass production since 2008. TrueTouch is the industry’s most flexible touchscreen solution, as the unique PSoC architecture allows designers to implement differentiated features and make last-minute design iterations without board changes.

Cypress recently announced its next-generation high performance TMA300 multitouch all-point family. This controller provides best-in-class scan times for true multifinger touch and superior signal-to-noise ratio for the most demanding touchscreen applications. Additional information about the TrueTouch solution is available at

“The touchscreen focus feature with the 12-Mpixel resolution makes this phone very attractive” said Hitoshi Yoshizawa, Japan country manager for Cypress. “We are pleased to add a leader such as NEC to our growing TrueTouch customer base in Japan.”

The flexibility of the TrueTouch solution allows customers to rapidly develop leading-edge solutions without having to buy turnkey modules. They have a choice of using touch sensors (glass or film) and LCDs from preferred partners, and can develop innovative mechanical designs ranging from flat to curved surfaces of varying thickness. In addition, TrueTouch devices offer Cypress’s legendary noise immunity with patented capacitive sensing technology that enables flawless operation in noisy RF and LCD environments.

PSoC -- Because Change Happens
PSoC devices employ a highly configurable system-on-chip architecture for embedded control design, offering a flash-based equivalent of a field-programmable ASIC without lead-time or NRE penalties. PSoC devices integrate configurable analog and digital circuits, controlled by an on-chip microcontroller, providing both enhanced design revision capability and component count savings. A single PSoC device can integrate as many as 100 peripheral functions saving customers design time, board space and power consumption while improving system quality and reducing system cost. More information about PSoC products is available at and free online training is at

About Cypress
Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value. Cypress offerings include the flagship PSoC® programmable system-on-chip families and derivatives such as PowerPSoC® solutions for high-voltage and LED lighting applications, CapSense® touch sensing and TrueTouch™ solutions for touchscreens. Cypress is the world leader in USB controllers, including the high-performance West Bridge® solution that enhances connectivity and performance in multimedia handsets. Cypress is also a leader in high-performance memories and programmable timing devices. Cypress serves numerous markets including consumer, mobile handsets, computation, data communications, automotive, industrial and military. Cypress trades on the NASDAQ under the ticker symbol CY. Visit Cypress online at

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Cypress, the Cypress logo, PSoC, PowerPSoC, CapSense and West Bridge are registered trademarks and TrueTouch is a trademark of Cypress Semiconductor Corp. All other trademarks are property of their owners.