Cypress TrueTouch® Touchscreen Solution Delivers Highly Responsive and Accurate Touchscreens for New docomo PRIME series™ F-01C Mobile Phone | Cypress Semiconductor
Cypress TrueTouch® Touchscreen Solution Delivers Highly Responsive and Accurate Touchscreens for New docomo PRIME series™ F-01C Mobile Phone
New Phone From Fujitsu Features Outstanding Responsiveness and Tracking Accuracy
In Response to Customer Demand
SAN JOSE, Calif., March 7, 2011 – Cypress Semiconductor Corp. (NYSE: CY) today announced that Fujitsu Limited has selected the TrueTouch™ touchscreen solution from Cypress to implement the touchscreen in the new docomo PRIME series F-01C mobile phone. The flexible TrueTouch solution, based on the PSoC® programmable system-on-chip architecture, delivered the most responsive and accurate touchscreen solution for Fujitsu, which docomo PRIME series users rated as very important in a recent customer satisfaction survey.
The docomo PRIME series F-01C is one of the world’s most advanced phones. It offers an impressive list of features, including 3.4-inch TFT color VGA display, a 13.2 megapixel camera with face detection and full HD video capability, and touchscreen writing technology, which allows users to write difficult-to-read Kanji characters simply by using their fingers directly on the screen.
“We listened to our customers and focused on the performance of the touchscreen as a very important feature in the F-01C,” said a spokesperson for Fujitsu Limited. “The Cypress TrueTouch solution demonstrated the best response and tracking accuracy of any touchscreen solution we tested.”
“Touchscreen performance is becoming a key differentiator for consumers looking to select their next phone,” said Norm Taffe, executive vice president of Cypress’s Consumer and Computation Division. “We’re pleased to see TrueTouch selected by a leader such as Fujitsu based on its performance advantage.”
“The docomo PRIME series F-01C is an amazing phone with a range of outstanding features,” said Hitoshi Yoshizowa, vice president of Japan Sales for Cypress. “We are pleased to work with Fujitsu to implement this leading-edge product.”
The flexible TrueTouch solution allows customers to rapidly develop leading-edge solutions without having to buy turnkey modules. They have a choice of using touch sensors (glass or film) and LCDs from preferred partners, and can develop innovative mechanical designs ranging from flat to curved surfaces of varying thickness. In addition, TrueTouch devices offer Cypress’s legendary noise immunity with patented capacitive sensing technology that enables flawless operation in noisy RF and LCD environments.
The next-generation high performance TMA300 multi-touch all-point family provides best-in-class scan times for true multifinger touch and superior signal-to-noise ratio for the most demanding touchscreen applications. Additional information about the TrueTouch solution is available at www.cypress.com/go/TrueTouch.
Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value. Cypress offerings include the flagship PSoC® programmable system-on-chip families and derivatives such as PowerPSoC® solutions for high-voltage and LED lighting applications, CapSense® touch sensing and TrueTouch™ solutions for touchscreens. Cypress is the world leader in USB controllers, including the high-performance West Bridge® solution that enhances connectivity and performance in multimedia handsets. Cypress is also a leader in high-performance memories and programmable timing devices. Cypress serves numerous markets including consumer, mobile handsets, computation, data communications, automotive, industrial and military. Cypress trades on the NASDAQ Global Select Market under the ticker symbol CY. Visit Cypress online at www.cypress.com.
# # #
Cypress, the Cypress logo, PSoC, PowerPSoC, CapSense and West Bridge are registered trademarks and TrueTouch is a trademark of Cypress Semiconductor Corp. All other trademarks are property of their owners. docomo PRIME series is a trademark or registered trademark of NTT DOCOMO, INC. in Japan and/or other countries.