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In project #025, we demonstrated how you can use Cypress F-RAM as exteral storage memory to perform Over-the-Air BLE firmware upgrades. F-RAM is ideal to store data for such mission-critical applications like firmware bootloading due to its...
Posted to 100 projects in 100 days on 24 Mar 2015 by Gagan Luthra
One of the great benefits for a marketing guy of being in San Jose is the trade conferences.  What can be better than finding most of the decision makers from all the key players in a target industry gathered together in the same week and same location... and that location is just down the road from the office.  With some committed, though painful...
Posted to Memory Lane Blog on 19 Aug 2010 by gran
Ahhh… summer in Silicon Valley. Marine layer mornings (great for a quick game of sun free tennis or a long bike ride or run in the foothills) followed by cloud free afternoons (just right for a dip in the backyard pool). Our evenings cool off perfectly, allowing a quiet neighborhood walk and time to catch up with family and friends. I think of it...
Posted to Memory Lane Blog on 09 Jul 2010 by gran
Summer means camp. And for boys around twelve, like my son now is, this last week meant Boy Scout camp.  Being the involved father, I was part of the caravan that drove a small mob of these young and intrepid scouters to one of the scouting Mecca’s in the high mountains not too far from Yosemite in California. I stayed a couple days to help with...
Posted to Memory Lane Blog on 08 Jul 2010 by gran
Recently, a customer demo’ed for me a cool end product that included a group of robotic tools doing precision micro work on a patient during surgery. Because preserving and improving a human life was involved this time, I found myself amazed (again) at how far our engineering feats have come. As I stood there, my mind jumped back to a shiny new,...
Posted to Memory Lane Blog on 20 Jun 2010 by gran
Okay, I admit it; I’m tired of hearing it… “You’re not sexy enough.” Now, I don’t mean me personally, of course, I mean my technology: the nvSRAM.  Editors and analysts (and engineers) spend much of their daydream time thinking about that next ‘fix-all’ memory technology. PCRAM, NanoRAM, RRAM, ReRAM, MRAM … the acronym list is long and hard to...
Posted to Memory Lane Blog on 11 Jun 2010 by gran
Everyday I’m reminded by about every design engineer and salesman I talk to that the memory IC business is (yawn)… a bit boring.   When one is in the depths of creating a new system design with complex interfaces to the outside world, intricate algorithms that must run error-free on that new controller, marketers’ changing demands, feature creep...
Posted to Memory Lane Blog on 03 Jun 2010 by gran
In my travels, several engineers have asked me, jokingly of course, how much we had to pay Mohammed Ali’s camp to have him wear the Cypress logo on his trunks the night he took out Sonny Liston and created this iconic picture. (see below)   I’ve always liked this picture of a young, cocky Ali standing over his opponent, ready to dish out more...
Posted to Memory Lane Blog on 30 Apr 2010 by gran
I’ve got a buddy that swears he is a lightning rod.  He claims he has been in more planes hit by lightning than any other frequent flyer.  He says he can feel the hits in the hair on his arms; he knows the moment they happen.   Well, he does fly a bit more than me, and yes, his arms are extremely hairy, but frankly, I was still a bit skeptical.  ...
Posted to Memory Lane Blog on 09 Apr 2010 by gran
On a business swing through Texas this month, meeting schedules allowed me a long lunch in San Antonio.  In San Antonio, especially in March, that translates to a riverside table piled with gooey-good Mexican food surrounded by draping flowers at their downtown River Walk, followed by a siesta-pace walking tour of the nearby Alamo memorial.  Since...
Posted to Memory Lane Blog on 24 Mar 2010 by gran

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