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Cypress Offers On-Demand Content from Record-Setting PSoC® World Developers Conference

Last Updated: 01/15/2013

23 Hours of English-language and Translated Technical Training, Industry Keynotes,
and Panel Discussions Available at
www.PSoCWorld.com;

Archive Attendees Eligible for PSoC Development Kit Discount

SAN JOSE, Calif., January 15, 2013 – Cypress Semiconductor Corp. (NASDAQ: CY) today posted over 23 hours of technical content from its recent PSoC® World Developers Conference online at www.PSoCWorld.com. The event established a new electronics industry record for an online developers conference with more than 4,500 attendees worldwide.

PSoC World delivered a completely virtual tradeshow for programmable system–on-chip developers, in which Cypress, embedded systems partners including ARM and Arrow Electronics, and industry visionaries delivered keynote speeches, hands-on tutorials, live Q&A, designer-to-designer online chats, and expert panels on industrial control, user interface, power supervision and other market segments. The live technical sessions—and the PSoC World content archives—were translated into Japanese and Simplified Chinese.

For a sample of real PSoC World content, click on http://www.cypress.com/go/sneakpeek.

PSoC World content can be downloaded for future viewing or streamed directly from the website.  Viewers of the archived material, like those who attended the live event, are eligible for a discount on Cypress’s PSoC 5LP Development Kit.

The archives will be refreshed with new content throughout 2013 and made available to event registrants on an invitation-only basis. Cypress plans to use the state-of-the-art PSoC World virtual environment to host customer meetings and workshops.

“We’re excited by the incredible response to this event,” said Hassane El-Khoury, Executive Vice President of Cypress’s Programmable Systems Division. “In addition to the exceptional attendance, we were very pleased with the technical dialog among the visitors, exhibitors and experts. We’re happy to offer this content on-demand for engineers who missed the event live.”

More information on the free event is available at www.cypress.com/go/sneakpeek, and registration is available at www.PSoCWorld.com.

About Cypress
Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value. Cypress offerings include the flagship PSoC 1, PSoC 3, and PSoC 5 programmable system-on-chip families and derivatives, CapSense® touch sensing and TrueTouch® solutions for touchscreens. Cypress is the world leader in USB controllers, including the high-performance West Bridge® solution that enhances connectivity and performance in multimedia handsets, PCs, and tablets. Cypress is also the world leader in SRAM memories. Cypress serves numerous markets including consumer, mobile handsets, computation, data communications, automotive, industrial, and military. Cypress trades on the NASDAQ Global Select Market under the ticker symbol CY. Visit Cypress online at www.cypress.com.

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Cypress, the Cypress logo, PSoC, CapSense, TrueTouch and West Bridge are registered trademarks of Cypress Semiconductor Corp. All other trademarks are the property of their respective owners.


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Spec No: None; Sunset Owner: DSP; Secondary Owner: OBS; Sunset Date: 07/14/13

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