Mar 23, 2012
By Mark Saunders
New logo shirt? Tight khaki pants? This can only mean one thing. It's the Embedded Systems Conference! Or Design West as it is now known.
I cannot say I like the name change. Where I come from to "go west" implies a short, uncontrollable burst of lunacy! Maybe that's right after all. Only time will tell.
Anyway, if you're in San Jose and have nothing better to do then stop by the ARM booth and say "hello". There'll be at least one Cypress guy, all kitted out in logo shirt and once-a-year pants, on hand throughout the event to give you a demo and answer any PSoC-y questions you like.
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