San Jose, Calif., June 6, 2011- Cypress Semiconductor Corp. (Nasdaq: CY), the market leader in touch-sensing, today announced that the Clarion Co., Ltd. has chosen Cypress’s CapSense® touch-sensing solution to drive the touch panel featured in the dashboard of the Suzuki MR Wagon. The touch panel houses the main audio control and is used for volume control and channel selection. The standard-sized capacitive touch panel is the center unit in the Suzuki MR Wagon. The panel provides 22 separate control functions and delivers smooth, easy-to-operate touch sensing operation along with sleek aesthetics. It contains Cypress’s CY8C21534 CapSense chip, an AEC-Q100 qualified device. AEC-Q100 specifications ensure that components meet rigorous Automotive Quality Systems standards. To learn more about CapSense, visit www.cypress.com/go/capsense. “We’re excited to work with Clarion to deliver the stylish and functional touch panel in the Suzuki MR Wagon,” said Hassane El Khoury, automotive business unit director. “It’s indicative of the trend of leading automotive companies moving into the touch age.” Cypress’s automotive-qualified CapSense devices are available in A grade (-40C to 85C), as well as E grade (-40C to 125C) which is not available in most competitive products. Automotive CapSense enables attractive, highly functional interfaces with improved durability over mechanical buttons and sliders. In addition, their industry-leading reliability, noise-immunity and water-resistance deliver superior performance in the harsh automotive operating environment. CapSense proximity sensing offers a detection range up to 25 cm, saving power by activating an interface only when needed. The devices are ideal for interior automotive applications such as audio, navigation, AC control and lighting control, as well as exterior applications such as trunk release and passive keyless-entry buttons. For more information on Cypress’s automotive portfolio, visit www.cypress.com/go/automotive or view a brochure at www.cypress.com/go/autobrochure. “Adding capacitive sensing improves both the form and function of automotive interiors,” said a Clarion spokesperson. “Cypress’s CapSense makes the process quick, easy and cost-effective.” “The Japanese automotive industry is world-renown for its quality standards, and Cypress’s automotive grade CapSense offerings are well-suited for this market,” said Hitoshi Yoshizawa, vice president of Sales for Cypress in Japan. “We’re pleased to work with leaders such as Clarion and Suzuki in bringing new levels of user interface technology to car owners.” About CapSense
Cypress's CapSense touch-sensing solution has replaced more than 3.5 billion mechanical buttons in mobile handsets, laptops, consumer electronics, white goods, industrial, medical, automotive applications, and virtually any system that has a mechanical button or switch, making Cypress the industry touch-sensing leader. The CapSense portfolio, the industry's broadest and most integrated, enhances industrial design and reliability with the most noise-immune and water tolerant capacitive touch-sensing interfaces, including proximity sensing where direct touch is not required. CapSense proximity sensing, with its industry-leading detection range up to 25 cm, provides power savings by activating an interface only when needed while further enhancing industrial designs by only exposing interfaces when necessary. Based on the PSoC programmable system-on-chip architecture and the PSoC Designer™ Embedded-System Design Tool, users complete CapSense designs quickly and easily using pre-configured and verified "user modules" and real-time sensor tuning and monitoring. Learn more about CapSense online at www.cypress.com/go/capsense. About Cypress
Cypress delivers high-performance, mixed-signal, programmable solutions that provide customers with rapid time-to-market and exceptional system value. Cypress offerings include the flagship PSoC® programmable system-on-chip families and derivatives such as PowerPSoC® solutions for high-voltage and LED lighting applications, CapSense® touch sensing and TrueTouch™ solutions for touchscreens. Cypress is the world leader in USB controllers, including the high-performance West Bridge® solution that enhances connectivity and performance in multimedia handsets. Cypress is also a leader in high-performance memories and programmable timing devices. Cypress serves numerous markets including consumer, mobile handsets, computation, data communications, automotive, industrial and military. Cypress trades on the Nasdaq Global Select Market under the ticker symbol CY. Visit Cypress online at www.cypress.com.
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Cypress, the Cypress logo, PSoC, PowerPSoC, CapSense and West Bridge are registered trademarks and Cypress Developer Community, PSoC Creator and TrueTouch are trademarks of Cypress Semiconductor Corp. All other trademarks are property of their owners.
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